【11979XEa141】谷歌广告投放课（高级课）_51
课程目录：
10_4_ 网络Network.mp4 (65.31MB)
11_5_ 地点Location.mp4 (30.22MB)
12_6_ 受众Audience.mp4 (182.44MB)
13_7_ 预算Budget.mp4 (98.53MB)
14_1_ Campaign 如何架构.mp4 (70.84MB)
15_2_ Campaign vs Ad Group.mp4 (35.61MB)
16_3_ Campaign Structure最佳实践.mp4 (86.56MB)
17_1_ Keyword和Search Term的区别.mp4 (93MB)
18_2_ 关键词匹配类型 Keyword Match Type.mp4 (121.35MB)
19_3_ 关键词研究 Keyword Research.mp4 (181.1MB)
1_课程介绍.mp4 (65.18MB)
20_4_ 否定关键词 Negative Keyword.mp4 (108.74MB)
21_5_ Google Keyword Planner.mp4 (95.16MB)
22_6_ Semrush.mp4 (207.51MB)
23_7_ 如何挑选关键词？.mp4 (122.78MB)
24_1_ 什么是响应式搜索广告Responsive Search Ads？.mp4 (65.34MB)
25_2_ 创建响应式搜索广告Responsive Search Ads（1）.mp4 (61.08MB)
26_3_ 创建响应式搜索广告Responsive Search Ads？（2）.mp4 (102.17MB)
27_4_ 如何写好广告文案.mp4 (73.24MB)
28_5_ 动态关键词插入Dynamic Keyword Insertion.mp4 (130.12MB)
29_1_ 转化跟踪Conversion Tracking.mp4 (173.34MB)
2_1_ 数字营销渠道 Digital Marketing Channel.mp4 (96.76MB)
30_2_ 什么是Parameter？.mp4 (274.19MB)
31_3_ URL Parameter的分类.mp4 (211.45MB)
32_4_ 网址跟踪模版URL Tracking Template.mp4 (263.93MB)
33_1_ 谷歌广告有哪些指标Metrics？.mp4 (83.73MB)
34_2_ Lead-gen Campaign vs E-commerce Campaign.mp4 (73.02MB)
35_1_ 什么是质量分数Quality Score？.mp4 (101.63MB)
36_2_ Ad Rank， Quality Score和CPC之间的关系.mp4 (60.99MB)
37_3_ 如何检查一个Campaign的Quality Score整体情况？.mp4 (149.08MB)
38_4_ Ad Strength vs Quality Score.mp4 (89.66MB)
39_1_ 原理.mp4 (104.06MB)
3_2_ Marketing Funnel营销漏斗.mp4 (214.92MB)
40_2_ 关键词Keyword.mp4 (204.47MB)
41_3_ 落地页Landing Page.mp4 (181.29MB)
42_4_ 质量分数Quality Score.mp4 (120.33MB)
43_5_ 出价Bid.mp4 (189.1MB)
44_6_ 出价调整Bid Adjustment.mp4 (159.22MB)
45_7_ 响应竞争对手Auction Insights Report.mp4 (181.17MB)
46_8_ Metric之间的变量关系.mp4 (130.9MB)
47_1_ 我们应该关闭Branded Campaign吗？.mp4 (167.35MB)
48_2_ 如何挑出表现不好的Keyword？.mp4 (306.75MB)
49_3_ 如何管理Budget？.mp4 (134.85MB)
4_3_ SEO和Paid Search有什么区别？.mp4 (106.73MB)
50_4_ CV里关于谷歌广告的句式模版.mp4 (129.81MB)
51_5_ 当你的数据下滑，你将如何回复你的老板和客户？.mp4 (290.14MB)
5_4_ 品牌为什么投放Google Ads？.mp4 (61.19MB)
6_5_ Google Ads到底是怎么工作的？.mp4 (61.15MB)
7_1_ 广告目标Campaign Objective.mp4 (100.69MB)
8_2_ 广告类型Campaign Type.mp4 (93.83MB)
9_3_ 出价策略Bid Strategy.mp4 (142.56MB)
